• Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks and...
    14 KB (1,590 words) - 11:20, 18 May 2025
  • Marketing automation in email campaigns refers to a numerous methods implemented in marketing for segmenting, targeting, scheduling, automating, and tracking...
    5 KB (519 words) - 18:23, 27 May 2025
  • Mobile marketing automation refers to the use of software to execute, manage and automate mobile marketing tasks and processes. For example, someone who...
    4 KB (457 words) - 19:04, 27 May 2025
  • three main components: sales force automation, marketing automation, and service automation. Sales force automation works with all stages in the sales...
    53 KB (5,950 words) - 11:13, 3 June 2025
  • Thumbnail for Salesforce Marketing Cloud
    Salesforce Marketing Cloud is a digital marketing automation and analytics software and services platform developed by Salesforce. It was founded in 2000...
    20 KB (1,639 words) - 12:17, 9 April 2025
  • Thumbnail for Klaviyo
    Klaviyo (category Email marketing software)
    technology company that provides a marketing automation platform, used primarily for email marketing and SMS marketing. The company is headquartered in...
    10 KB (656 words) - 11:03, 1 April 2025
  • Voice-based marketing automation (VBMA) refers to software platforms designed for marketing, sales, and support departments to measure, manage, and automate...
    9 KB (966 words) - 21:41, 13 July 2023
  • prioritize leads and allocate resources accordingly. The introduction of marketing automation has made lead scoring easier to implement. The score assigned to...
    4 KB (461 words) - 10:48, 7 May 2025
  • cloud-based e-commerce experience platform and B2B service specializing in marketing automation, product discovery, and content management systems. The company,...
    7 KB (649 words) - 08:20, 17 May 2025
  • Thumbnail for Ontraport
    "business automation software for entrepreneurs, solopreneurs and small businesses" that incorporates tools like CRM, marketing automation, ECommerce...
    5 KB (336 words) - 04:54, 31 December 2024
  • Thumbnail for Digital marketing
    engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social...
    92 KB (10,099 words) - 08:58, 3 June 2025
  • ActiveCampaign (category Email marketing software)
    based in Chicago, Illinois. The company offers email marketing, marketing automation, sales automation, and CRM functionality. ActiveCampaign was founded...
    14 KB (996 words) - 06:20, 28 May 2025
  • Omnisend is a marketing automation platform for ecommerce businesses, focusing on email and SMS marketing. It is designed by the company Omnisend, established...
    7 KB (636 words) - 16:25, 21 May 2025
  • Brevo (category Email marketing software)
    transactional email, marketing automation, customer-relationship management, landing pages, Facebook ads, retargeting ads, SMS marketing, and more. The company...
    4 KB (328 words) - 08:44, 25 April 2025
  • Pardot is a marketing automation company founded by David Cummings and Adam Blitzer in 2007. Acquired by ExactTarget in 2012 for $100 million dollars and...
    1 KB (57 words) - 12:18, 5 December 2023
  • Thumbnail for Act! LLC
    2010–2013) is a customer relationship management (CRM) software and marketing automation software platform designed for, and used by, small and mid-sized...
    8 KB (638 words) - 14:38, 30 April 2025
  • The fields of marketing and artificial intelligence converge in systems which assist in areas such as market forecasting, and automation of processes and...
    21 KB (2,654 words) - 19:01, 28 May 2025
  • Thumbnail for Act-On
    Act-On Software is a software-as-a-service product for marketing automation. The company is headquartered in Portland, Oregon and was founded in 2008,...
    24 KB (2,038 words) - 21:43, 12 April 2025
  • Marketo (category Email marketing software)
    California. Marketo develops and sells marketing automation software for account-based marketing and other marketing services and products, including SEO...
    9 KB (614 words) - 03:30, 3 October 2024
  • Oracle Bronto provides a cloud-based commerce marketing automation platform to mid-market and enterprise organizations. In 2002, Joe Colopy and Chaz Felix...
    11 KB (993 words) - 21:45, 28 July 2024
  • Sales, Marketing, and Service Sales force automation is focused on the sales of lab services, medical devices, pharmaceuticals, and referrals Marketing automation...
    11 KB (1,108 words) - 21:42, 22 February 2025
  • on marketing investment (ROMI), or marketing return on investment (MROI), is the contribution to profit attributable to marketing (net of marketing spending)...
    13 KB (1,723 words) - 14:05, 26 May 2025
  • tradespersons, with applications focused on sales, customer service, marketing automation, e-commerce and analytics. ServiceTitan was founded by Ara Mahdessian...
    6 KB (358 words) - 15:52, 4 February 2025
  • functionality across a wide range of categories, including: Marketing & Automation – email marketing, SEO, product upsells, and SMS campaigns (e.g., Klaviyo...
    90 KB (7,398 words) - 20:07, 24 May 2025
  • marketing automation and email marketing". Fabian, Benjamin; Bender, Benedict; Weimann, Lars (2015-03-04). "E-Mail Tracking in Online Marketing - Methods...
    17 KB (1,898 words) - 02:06, 26 May 2025
  • Thumbnail for Aprimo
    company that develops and sells marketing automation software and digital asset management (DAM) technology for marketing and customer experience departments...
    11 KB (702 words) - 07:28, 25 December 2024
  • into other advertising, marketing, and sales technologies including marketing automation, customer relationship management, web analytics, content and personalization...
    8 KB (655 words) - 04:06, 8 January 2025
  • software provides businesses with tools for sales automation, customer support, marketing automation, project management, inventory/products and billing...
    8 KB (602 words) - 14:27, 29 May 2025
  • Thumbnail for Salesforce
    California. It provides applications focused on sales, customer service, marketing automation, e-commerce, analytics, artificial intelligence, and application...
    69 KB (5,906 words) - 08:21, 30 May 2025
  • Mailchimp (category Email marketing software)
    Mailchimp is a marketing automation and email marketing platform. "Mailchimp" is the trade name of its operator, Rocket Science Group, an American company...
    16 KB (1,457 words) - 12:42, 2 June 2025