Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks and...
14 KB (1,590 words) - 11:20, 18 May 2025
Marketing automation in email campaigns refers to a numerous methods implemented in marketing for segmenting, targeting, scheduling, automating, and tracking...
5 KB (519 words) - 18:23, 27 May 2025
Mobile marketing automation refers to the use of software to execute, manage and automate mobile marketing tasks and processes. For example, someone who...
4 KB (457 words) - 19:04, 27 May 2025
Customer relationship management (redirect from Critique of the marketing concept)
three main components: sales force automation, marketing automation, and service automation. Sales force automation works with all stages in the sales...
53 KB (5,950 words) - 11:13, 3 June 2025
Salesforce Marketing Cloud is a digital marketing automation and analytics software and services platform developed by Salesforce. It was founded in 2000...
20 KB (1,639 words) - 12:17, 9 April 2025
Klaviyo (category Email marketing software)
technology company that provides a marketing automation platform, used primarily for email marketing and SMS marketing. The company is headquartered in...
10 KB (656 words) - 11:03, 1 April 2025
Voice-based marketing automation (VBMA) refers to software platforms designed for marketing, sales, and support departments to measure, manage, and automate...
9 KB (966 words) - 21:41, 13 July 2023
Lead generation (redirect from Marketing Qualified Leads (MQLs))
prioritize leads and allocate resources accordingly. The introduction of marketing automation has made lead scoring easier to implement. The score assigned to...
4 KB (461 words) - 10:48, 7 May 2025
cloud-based e-commerce experience platform and B2B service specializing in marketing automation, product discovery, and content management systems. The company,...
7 KB (649 words) - 08:20, 17 May 2025
"business automation software for entrepreneurs, solopreneurs and small businesses" that incorporates tools like CRM, marketing automation, ECommerce...
5 KB (336 words) - 04:54, 31 December 2024
engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social...
92 KB (10,099 words) - 08:58, 3 June 2025
ActiveCampaign (category Email marketing software)
based in Chicago, Illinois. The company offers email marketing, marketing automation, sales automation, and CRM functionality. ActiveCampaign was founded...
14 KB (996 words) - 06:20, 28 May 2025
Omnisend is a marketing automation platform for ecommerce businesses, focusing on email and SMS marketing. It is designed by the company Omnisend, established...
7 KB (636 words) - 16:25, 21 May 2025
Brevo (category Email marketing software)
transactional email, marketing automation, customer-relationship management, landing pages, Facebook ads, retargeting ads, SMS marketing, and more. The company...
4 KB (328 words) - 08:44, 25 April 2025
Pardot is a marketing automation company founded by David Cummings and Adam Blitzer in 2007. Acquired by ExactTarget in 2012 for $100 million dollars and...
1 KB (57 words) - 12:18, 5 December 2023
2010–2013) is a customer relationship management (CRM) software and marketing automation software platform designed for, and used by, small and mid-sized...
8 KB (638 words) - 14:38, 30 April 2025
The fields of marketing and artificial intelligence converge in systems which assist in areas such as market forecasting, and automation of processes and...
21 KB (2,654 words) - 19:01, 28 May 2025
Act-On Software is a software-as-a-service product for marketing automation. The company is headquartered in Portland, Oregon and was founded in 2008,...
24 KB (2,038 words) - 21:43, 12 April 2025
Marketo (category Email marketing software)
California. Marketo develops and sells marketing automation software for account-based marketing and other marketing services and products, including SEO...
9 KB (614 words) - 03:30, 3 October 2024
Oracle Bronto provides a cloud-based commerce marketing automation platform to mid-market and enterprise organizations. In 2002, Joe Colopy and Chaz Felix...
11 KB (993 words) - 21:45, 28 July 2024
Healthcare CRM (section Service Automation)
Sales, Marketing, and Service Sales force automation is focused on the sales of lab services, medical devices, pharmaceuticals, and referrals Marketing automation...
11 KB (1,108 words) - 21:42, 22 February 2025
on marketing investment (ROMI), or marketing return on investment (MROI), is the contribution to profit attributable to marketing (net of marketing spending)...
13 KB (1,723 words) - 14:05, 26 May 2025
tradespersons, with applications focused on sales, customer service, marketing automation, e-commerce and analytics. ServiceTitan was founded by Ara Mahdessian...
6 KB (358 words) - 15:52, 4 February 2025
functionality across a wide range of categories, including: Marketing & Automation – email marketing, SEO, product upsells, and SMS campaigns (e.g., Klaviyo...
90 KB (7,398 words) - 20:07, 24 May 2025
marketing automation and email marketing". Fabian, Benjamin; Bender, Benedict; Weimann, Lars (2015-03-04). "E-Mail Tracking in Online Marketing - Methods...
17 KB (1,898 words) - 02:06, 26 May 2025
company that develops and sells marketing automation software and digital asset management (DAM) technology for marketing and customer experience departments...
11 KB (702 words) - 07:28, 25 December 2024
into other advertising, marketing, and sales technologies including marketing automation, customer relationship management, web analytics, content and personalization...
8 KB (655 words) - 04:06, 8 January 2025
software provides businesses with tools for sales automation, customer support, marketing automation, project management, inventory/products and billing...
8 KB (602 words) - 14:27, 29 May 2025
California. It provides applications focused on sales, customer service, marketing automation, e-commerce, analytics, artificial intelligence, and application...
69 KB (5,906 words) - 08:21, 30 May 2025
Mailchimp (category Email marketing software)
Mailchimp is a marketing automation and email marketing platform. "Mailchimp" is the trade name of its operator, Rocket Science Group, an American company...
16 KB (1,457 words) - 12:42, 2 June 2025